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Online Public Access Catalogue

Your search returned 30 results.

1.
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler, Ajay Pandit

by Zeithaml, valarie a | Bitner, Mary Jo | Gremler, Dwayne D | Pandit, Ajay.

Edition: 6th & 4th ed.Material type: Text Text Language: English Publisher: Boston : McGraw-Hill/Irwin, c2006Online access: Click here to access online | Click here to access online | Click here to access online Availability: Items available for loan: (12).

2.
Service operations management : improving service delivery / Robert Johnston and Graham Clark.

by Johnston, robert, 1953- | Clark, Graham.

Edition: 2nd ed.Material type: Text Text Language: English Publisher: India ; New York : Pearson India Education Services Pvt. Ltd., 2005Availability: Items available for loan: Call number: 658.812 JOH (13).

3.
Service Marketing / Roland T. Rust, Anthony J. Zahorik, Timothy L. Keiningham.

by Rust, Roland T | Zahorik, Anthony J | Keiningham, Timothy L.

Material type: Text Text Publisher: New York : HarperCollins College Publishers, c1996Availability: Items available for loan: Call number: 658.8 RUS (1).

4.
Services Management : an integrated approach / edited by Bart Van Looy, Roland Van Dierdonck, Paul Gemmel.

by Looy, Bart Van | Dierdonck, Roland Van | Gemmel, Paul.

Material type: Text Text Language: English Publisher: London : Financial Times Pitman Publishing, 1998Availability: Items available for loan: Call number: 658.8'12 LOO.S (1).

5.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz, Jayanta Chatterjee

by Lovelock, christopher h | Wirtz, Jochen | Chatterjee, Jayanta.

Edition: 6th, 7th & 8th ed.Material type: Text Text Language: English Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2018Online access: Click here to access online Availability: Items available for loan: (19).

6.
Services Marketing : text & cases / Rajendra Nargundkar.

by Nargundkar, Rajendra.

Edition: 3rd ed.Material type: Text Text Language: English Publisher: New Delhi, India : Tata McGraw Hill Education, ©2010Availability: Items available for loan: Call number: 658.8 NAR (9). Checked out (1).

7.
Services Marketing Management / Peter Mudie and Angela Pirrie.

by Mudie, Peter | Pirrie, Angela.

Edition: 3rd ed.Material type: Text Text Language: English Publisher: Amsterdam : Elsevier / Butterworth-Heinemann, ©2006Availability: Items available for loan: Call number: 658.8 MUD (1).

8.
Case studies on innovation / edited by Kumar Satyaki Ray; Arindam Mukherjee

by ICFAI | Ray, Kumar Satyaki | Mukherjee, Arindam.

Material type: Text Text Language: English Publisher: Hyderabad : Icfai Books, ©2008Availability: Items available for loan: Call number: 001.432 ICF (1).

9.
Case studies on MNCs in India : the competitive strategies / ed. by Rajendar singh Rathore

by Icfai | ed. by Rathore, Rajendar singh.

Material type: Text Text Language: English Publisher: Hyderabad : Icfai Books, ©2008Availability: Items available for loan: Call number: 001.432 ICF (1).

10.
Services Marketing : operation, management, and strategy / Kenneth E. Clow, David L. Kurtz.

by Clow, Kenneth E | Kurtz, David L.

Edition: 2nd ed.Material type: Text Text Language: English Publisher: Cincinnati, Ohio : Atomic Dog Pub., c2004Availability: Items available for loan: Call number: 658.8 CLO (2).

11.
Service Management : operations, strategy, and information technology / James A. Fitzsimmons, Mona J. Fitzsimmons.

by Fitzsimmons, James A | Fitzsimmons, Mona J.

Edition: 5th ed.Material type: Text Text Publisher: Boston : McGraw-Hill/Irwin, 2006Online access: Click here to access online Availability: Items available for loan: Call number: 658.8 FIT (2).

12.
Services Marketing / John E G Bateson, K Douglas Hoffman

by Bateson, John E. G | Douglas Hoffman, K.

Edition: 4th ed.Material type: Text Text Language: English Publisher: Andover : Cengage Learning ©2011Availability: Items available for loan: Call number: 658.8 BAT (3).

13.
Services marketing : text & cases Rajendra Nargundkar.

by Nargundkar, rajendra.

Edition: 3rd ed.Material type: Text Text Language: English Publisher: New Delhi, India : Tata McGraw Hill Education, ©2010Availability: Items available for loan: Call number: 658.8 NAR (11).

14.
Services marketing : text and cases / Vinnie Jauhari, Kirti Dutta.

by Jauhari, Vinnie | Dutta, Kirti.

Edition: 2nd ed.Material type: Text Text Language: English Publisher: New Delhi : Oxford University Press, 2017Availability: Items available for loan: Call number: 658.8 VIN (75). Checked out (2).

15.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz, Jayanta Chatterjee

by Lovelock, Christopher | Wirtz, Jochen | Chatterjee, Jayanta.

Edition: 7th ed.Material type: Text Text Language: English Publisher: India : Prentice Hall, 2011Availability: Items available for loan: Call number: 658.8 LOV (39). Checked out (1).

16.
Service management : a Harvard business review reprint series / Harvard Business Review.

by Harvard Business Press.

Material type: Text Text Language: English Publisher: New York Harvard College 1979Availability: Items available for loan: Call number: 658.91 HAR (1).

17.
Managing service industries; organizational practices in a postindustrial economy / Peter Mills

by Mills, Peter.

Material type: Text Text Language: English Publisher: Cambridge Ballinger Publishing Co. 1986Availability: Items available for loan: Call number: 658.1 MIL (1).

18.
Strategic service management: beyond the moment of truth / edited by Denis Boyle

by Boyle, Denis (ed.

Material type: Text Text Language: English Publisher: Oxford Pergamon Press 1990Availability: Items available for loan: Call number: 658.401 STR (1).

19.
Services marketing : concepts, strategies, & cases / K. Douglas Hoffman, [and] John E.G. Bateson

by Hoffman, K. Douglas | Bateson, John E. G.

Edition: 5th ed.Material type: Text Text Publisher: Melbourne Cengage 2017Availability: Items available for loan: Call number: 658.8 HOF (1).

20.
Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler, and Ajay Pandit

by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D | Pandit, Ajay.

Edition: 7th edition.Material type: Text Text Publisher: Chennai McGraw Hill 2019Availability: Items available for loan: Call number: 658.8 ZEI (2).