Results of search for 'ccl=su:"Marketing -- "' › IPE Libraray Catalogue Hyderabad catalog

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	161.	Advertising and marketing strategies : a life style approach Hanspal Savita by Savita,Hanspal Material type: Text Language: English Publication details: New Delhi New Century Publictions. 2001 Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 659.1 SAV.A. Place hold Add to cart (remove)
	162.	Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz, Jayanta Chatterjee by Lovelock, christopher h Wirtz, Jochen Chatterjee, Jayanta Edition: 6th, 7th & 8th ed. Material type: Text Language: English Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2018 Online resources: Click here to access online Availability: Items available for loan: Institute of Public Enterprise, Library (19)Call number: 658.8 LOV, ... Place hold Add to cart (remove)
	163.	Supply chain management / edited by John T. Mentzer by Mentzer, John T. (ed Material type: Text Language: English Publication details: New Delhi Response 2001 Availability: Items available for loan: Institute of Public Enterprise, Library (3)Call number: 658.8 SUP, ... Place hold Add to cart (remove)
	164.	Electronic commerce: Security risk management and control / Marilyn greenstein [and] Todd M Feinman by Greenstein, Marilyn Feinman, Todd M Material type: Text Language: English Publication details: New Delhi : TMH , 2001 Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 1.64404 GRE.E. Place hold Add to cart (remove)
	165.	Marketing Information Products and Services : a primer for librarians and information professionals editors by Abhinandan K. Jain ... [et al.]. by Jain, Abhinandan K Jambhekar,Ashok Rama Rao,T.P Sreenivas Rao,S Material type: Text Language: English Publication details: New Delhi : Tata McGraw-Hill Pub. Co., 1999 Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 659.1'902 JAI.M. Place hold Add to cart (remove)
	166.	No cover image available Product management / S.A. Chunawalla by Chunawalla, S.A Edition: 3rd rev edition Material type: Text Publication details: Hyderabad Himalaya 2002 Availability: Items available for loan: Institute of Public Enterprise, Library (2)Call number: 658.575 CHU, ... Place hold Add to cart (remove)
	167.	Planning and Control of New Product Marketing / D. Garbutt. by Garbutt, Douglas Series: Management Accounting Guide, 7 Material type: Text Language: English Publication details: London : Chartered Institute of Management Accountants, 1989 Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.8 GAR. Place hold Add to cart (remove)
	168.	No cover image available Retail 2000-01 cd - the economic times knowledge series by Economic times - et knoledge series Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai Economic Times 2000 Availability: Items available for loan: Institute of Public Enterprise, Library (1). Place hold Add to cart (remove)
	169.	Strategic Advertising Management / Larry Percy, John R. Rossiter, Richard Elliott. by Percy, Larry Rossiter, John R Elliott, Richard H Material type: Text Language: English Publication details: Oxford ; New York : Oxford University Press, 2001 Online resources: Click here to access online Click here to access online Click here to access online Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 659.1 PER.S. Place hold Add to cart (remove)
	170.	Customer care / Frances [and] Roland Bee by Frances Roland Bee Material type: Text Language: English Publication details: Hyderabad : University Press, 2000 Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.8 FRA.C. Place hold Add to cart (remove)
	171.	Marketing Channel Management : a customer-centric approach / Pingali Venugopal. by Venugopal, Pingali, 1958- Material type: Text Language: English Publication details: New Delhi ; Thousand Oaks : Response Books, 2001 Online resources: Click here to access online Click here to access online Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.8'4 VEN. Place hold Add to cart (remove)
	172.	High-Performance Interactive Marketing : new techniques and technologies for winning and keeping customers / Christopher Ryan ; foreword by Denny Hatch. by Ryan, Christopher, 1954- Material type: Text Language: English Publication details: Evanston, Ill. : Racom Communications, c2001 Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.8/4 RYE. Place hold Add to cart (remove)
	173.	Handbook of Relationship Marketing / edited by Jagdish N. Sheth, Atul Parvatiyar by Sheth, Jagdish N Parvatiyar, Atul Material type: Text Language: English Publication details: Thousand Oaks : Sage Publications, c2000 Other title: Relationship marketing Online resources: Click here to access online Click here to access online Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.8. Place hold Add to cart (remove)
	174.	No cover image available Big brands big trouble / Jack Trout by Trout, Jack Material type: Text Publication details: Chennai East to West Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.8 TRO.B. Place hold Add to cart (remove)
	175.	Selling to Win : tested techniques for closing the sale / Richard Denny by Denny, Richard Edition: Rev. 2nd ed. Material type: Text Publication details: New Delhi : Kogan Page, 2001 Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.3 DEN. Place hold Add to cart (remove)
	176.	No cover image available Customer relationship management : A key to corporate success / V. Venkata Ramana, G. Somayajulu. by Venkata Ramana, V Somayajulu, G Material type: Text Language: English Publication details: New Delhi : Excel Books, ©2003 Availability: Items available for loan: Institute of Public Enterprise, Library (2)Call number: 658.8 VEN, ... Place hold Add to cart (remove)
	177.	The Marketing Audit Handbook : Tools, Techniques & Checklists to exploit your marketing resources / Aubrey Wilson. by Wilson, Aubrey Series: Gale virtual reference library Material type: Text Publication details: London ; Milford, CT : Kogan Page, 2002 Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.8'02 WIL. Place hold Add to cart (remove)
	178.	Rural marketing : text and cases / C.S.G. Krishnamacharyulu, Lalitha Ramakrishnan. by Krishnamacharyulu, C. S. G Ramakrishnan, Lalitha Edition: 2nd ed. Material type: Text Language: English Publication details: New Delhi, India : Pearson Education/Dorling Kindersley, 2011 Availability: Items available for loan: Institute of Public Enterprise, Library (22)Call number: 658.8 KRI, ... Place hold Add to cart (remove)
	179.	Marketing for hospitality and tourism / Philip Kotler, John Bowen, James Makens. by Kotler, Philip Bowen, John, 1948- Makens, James C Edition: 2nd ed. Material type: Text Language: English Publication details: Upper Saddle River, NJ : Prentice Hall, c1999 Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.8 KOT. Place hold Add to cart (remove)
	180.	Marketing Management : a finance emphasis / B K Chatterjee by Chatterjee, B. K Material type: Text Language: English Publication details: Mumbai : Jaico Pub. House, 2002 Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 332.1 CHA.M. Place hold Add to cart (remove)

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