logo

Online Public Access Catalogue

Your search returned 129 results.

21.
International marketing: an Indian perspective / P. Saravanavel

by Saravanavel, P.

Edition: 2nd & enlarged ed.Material type: Text Text Language: English Publisher: Bombay Himalaya Publishing House 1987Availability: Items available for loan: Call number: 658.8 SAR (1).

22.
Marketing management / Philip Kotler, Kevin Lane Keller.

by Kotler, Philip | Keller, Kevin Lane.

Material type: Text Text Language: English Publisher: New Delhi : Prentice-Hall of India, 2005Availability: Items available for loan: Call number: 658.8 KOT (10).

23.
Marketing management: analysis, planning, implementation, and control / Philip Kotler

by Kotler, Philip.

Edition: 7th ed.Material type: Text Text Language: English Publisher: New Delhi PHI 1991Availability: Items available for loan: (6).

24.
Marketing research: text and cases / Harper W. Boyd

by Boyd, Harper W.

Edition: 6th, 7th ed.Material type: Text Text Language: English Publisher: Illinois Richard DIrwin 1985Availability: Items available for loan: Call number: 658.8 BOY.M (6).

25.
Bringing new products to market the art andscience of creating

by Hall, john a.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: USA Amacon 1991Availability: Items available for loan: (1).

26.
International marketing: analysis and strategy / Sak Onkvisit, John J. Shaw

by Onkvisit, Sak | Shaw, John J.

Edition: 2nd ed.Material type: Text Text Language: English Publisher: NewDelhi PHI 1995Availability: Items available for loan: Call number: 658.8 ONK (3).

27.
International marketing management / Subhash C. Jain

by Jain, Subhash C.

Edition: 2nd ed.Material type: Text Text Language: English Publisher: New Delhi CBS Pub. 1997Availability: Items available for loan: Call number: 658.8 JAI (1).

28.
Marketing management in small scale industries / Manoj Kumar

by Kumar, Manoj.

Material type: Text Text Language: English Publisher: New Delhi Good Book Co. 1994Availability: Items available for loan: Call number: 658.8 MAN (1).

29.
Marketing management analysis planning and control

by PHOPHALIA, A K.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi Kanishika Pub. 1997Availability: Items available for loan: (1).

30.
Marketing management / Parag Diwan

by Diwan, Parag.

Material type: Text Text Language: English Publisher: New Delhi Pentagon 1997Availability: Items available for loan: Call number: 658.8 DIW (1).

31.
Adding Value to Marketing : the role of marketing in today's profit-driven organization / David P. Doyle.

by Doyle, David P.

Material type: Text Text Publisher: London : Kogan Page, 1998Other title: Role of marketing in today's profit-driven organization.Availability: Items available for loan: Call number: 658.8 DOY (1).

32.
Macmillan dictionary of marketing and advertising

by Baker michael j.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London Macmillan 1998Availability: Items available for loan: (1).

33.
Marketing Planning Guide / Robert E. Stevens, David L. Loudon, William E. Warren.

by Stevens, Robert E, 1942- | Loudon, David L | Warren, William E.

Material type: Text Text Language: English Publisher: New York : Haworth Press, 2000Availability: Items available for loan: Call number: 658.802 STE (1).

34.
Brand management the indian context

by Moorthi ylr.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: VIKAS NEW DELHI 2000Availability: Items available for loan: (1).

35.
Developing Successful Marketing Strategies / David Parmerlee.

by Parmerlee, David | American Marketing Association.

Edition: New ed.Material type: Text Text Language: English Publisher: Lincolnwood, Ill. : NTC Business Books, c2000Availability: Items available for loan: Call number: 658.8'00285 PAR (1).

36.
Preparing the Marketing Plan / David Parmerlee.

by Parmerlee, David.

Edition: New EditionMaterial type: Text Text Publisher: Lincolnwood, Ill. : NTC Business Books, c2000Online access: Click here to access online | Click here to access online Availability: Items available for loan: Call number: 658.8 PAR (1).

37.
Sales management : in the Indian perspective / Vaswar Das Gupta

by Das gupta, vaswar.

Edition: Eastern Economy ed.Material type: Text Text Language: English Publisher: Prentice-Hall, New Delhi : 2000Availability: Items available for loan: (2).

38.
Advertising and marketing strategies : a life style approach Hanspal Savita

by Savita,Hanspal.

Material type: Text Text Language: English Publisher: New Delhi New Century Publictions. 2001Availability: Items available for loan: Call number: 659.1 SAV.A (1).

39.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz, Jayanta Chatterjee

by Lovelock, christopher h | Wirtz, Jochen | Chatterjee, Jayanta.

Edition: 6th, 7th & 8th ed.Material type: Text Text Language: English Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2018Online access: Click here to access online Availability: Items available for loan: (19).

40.
Marketing Channel Management : a customer-centric approach / Pingali Venugopal.

by Venugopal, Pingali, 1958-.

Material type: Text Text Language: English Publisher: New Delhi ; Thousand Oaks : Response Books, 2001Online access: Click here to access online | Click here to access online Availability: Items available for loan: Call number: 658.8'4 VEN (1).