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integrated advertising, promotion and marketing communications/ Kenneth E. Clow, Donald E. Baack.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: South Asia: Pearson, 2014.Edition: 6th edDescription: 456 Page: Illustrations; 26 cmISBN:
  • 9789332518377
Subject(s): DDC classification:
  • 659.1 CLO
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Item type Current library Call number Status Date due Barcode
Books Institute of Public Enterprise, Library S Campus 659.1 CLO (Browse shelf(Opens below)) Available 50270

Includes Index.

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