Essentials of marketing research : putting research into practice / Kenneth E. Clow, Karen E. James.

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Material type: Text

TextLanguage: English Publication details: New Delhi : SAGE Publications India, c2014.Description: xxii, 497 p. : ill. ; 25 cmISBN:

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List(s) this item appears in: New Arrivals - March 1st to 31st 2025

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Institute of Public Enterprise, Library S Campus	Reference	658.83 CLO (Browse shelf(Opens below))	Available (Restricted Access)		49461

Includes bibliographical references (p. 468-480) and index.

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