Marketing management / Rajan Saxena.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
Contents:
Part I Indian markets: environment, structure, forces and measurement --
Part 2 Assembling marketing mix for Indian markets --
Part 3 Marketing strategy and organization for evolving Indian market.
Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | Institute of Public Enterprise, Library S Campus | 658.8 SAX (Browse shelf) | Available | 45963 | |
Books | Institute of Public Enterprise, Library S Campus | 658.8 SAX (Browse shelf) | Available | 45962 | |
Books | Institute of Public Enterprise, Library S Campus | 658.8 SAX (Browse shelf) | Checked out | 04/03/2024 | 45367 |
Books | Institute of Public Enterprise, Library S Campus | 658.8 SAX (Browse shelf) | Checked out | 04/19/2021 | 45368 |
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658.8 SAX Marketing management / | 658.8 SAX Marketing management / | 658.8 SAX Marketing management / | 658.8 SAX Marketing management / | 658.8 SAX Marketing management / | 658.8 SAX.M Marketing Management / | 658.8 SAX.M Marketing Management / |
Part I Indian markets: environment, structure, forces and measurement --
Part 2 Assembling marketing mix for Indian markets --
Part 3 Marketing strategy and organization for evolving Indian market.
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