IPE Libraray Catalogue Hyderabad

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Online Public Access Catalogue

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21.
Marketing Management : A South Asian Perspective / Philp Kotler, Kevin Lane Keller, Abraham Koshy, Mithileshwar Jha

by Kotler, Philip | Keller, Kevin Lane | Koshy, Abraham | Jha, Mithileshwar.

Edition: 14th ed.Material type: Text Text Language: English Publisher: New Delhi : Pearson Prentice Hall, 2014Availability: Items available for loan: Call number: 658.8 KOT (4). Checked out (2). Lost (1).

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22.
Marketing research : an applied orientation / Naresh K. Malhotra, Satyabhushan Dash

by Malhotra, Naresh K | Dash, Satyabhushan.

Edition: 5th ed.Material type: Text Text Language: English Publisher: New Delhi : Pearson/Prentice Hall, 2007Online access: Click here to access online Availability: Items available for loan: (9).

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23.
Product manangement in india / Ramanuj Majumdar.

by Majumdar, ramanuj.

Edition: 3rd ed.Material type: Text Text Language: English Publisher: New Delhi : Prentice-Hall Of India, 2008Availability: Items available for loan: Call number: 658.8 MAJ (23).

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24.
Marketing Research / A. Parasuraman, Dhruv Grewal, R. Krishnan.

by Parasuraman, A | Grewal, Dhruv | Krishnan, R.

Edition: First Indian Adaptation.Material type: Text Text Language: English Publisher: New Delhi : Biztantra , c2004Availability: Items available for loan: Call number: 658.83 PAR.M (1).

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25.
Retailing : an introduction / Roger Cox and Paul Brittain.

by Cox, Roger | Brittain, Paul.

Edition: 5th ed.Material type: Text Text Language: English Publisher: New Delhi : Pearson Education Limited., 2004Availability: Items available for loan: Call number: 658.85 COX (1).

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26.
Global marketing / Warren j. Keegan, Mark C. Green

by Keegan, Warren J.

Edition: 4th ed.Material type: Text Text Language: English Publisher: New Delhi : Pearson 2005Availability: Items available for loan: Call number: 658.8 KEE.G (6). Checked out (1). Lost (1).

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27.
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Marketing models / Gary L. Lilien, Philip Kotler, K. Sridhar Moorthy.

by Lilien, Gary L, 1946 | Kotler, Philip | Moorthy, K. Sridhar.

Material type: Text Text Language: English Publisher: New Delhi : Prentice-Hall, ©2010Availability: Items available for loan: Call number: 658.8 LIL (1).

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28.
Marketing research : a South Asian Perspective / Gilbert A. Churchill, Dawn Iacobucci, D Israel

by Churchill, gilbert a | Iacobucci, Dawn | Israel, D.

Material type: Text Text Language: English Publisher: Australia : Cengage Learning, c2005Availability: Items available for loan: Call number: 658.83 CHU (10).

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29.
Sales and distribution management / Tapan K. Panda, Sunil Sahadev.

by Panda, tapan k | Sahadev, Sunil.

Edition: 2nd ed.Material type: Text Text Language: English Publisher: New Delhi, India : Oxford University Press, 2012Availability: Items available for loan: Call number: 658.8 PAN (19).

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30.
Marketing research : concepts, practices, and cases / Sunanda Easwaran, Sharmila J. Singh.

by Easwaran, Sunanda | Singh, Sharmila J.

Material type: Text Text Language: English Publisher: Oxford ; New York : Oxford University Press, 2006Availability: Items available for loan: (149).

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31.
Supply chain management : strategy, planning, and operation / Sunil Chopra; Peter Meindl; Dharam Vir Kalra

by Chopra, sunil, 1960- | Meindl, Peter, 1970- | Vir Kalra, Dharam.

Edition: 5th & 6th ed.Material type: Text Text Publisher: New Delhi : Pearson, 2016Availability: Items available for loan: (20). Lost (1).

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32.
International marketing : text and cases / Justin Paul, Ramneek Kapoor.

by Paul, Justin | Kapoor, Ramneek.

Material type: Text Text Language: English Publisher: New Delhi : Tata McGraw-Hill Publishing Co., 2008Availability: Items available for loan: Call number: 658.8 PAU (3).

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33.
Marketing Research / Alvin C. Burns, Ronald F. Bush.

by Burns, Alvin C | Bush, Ronald F.

Edition: 5th ed.Material type: Text Text Language: English Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, 2006Availability: Items available for loan: Call number: 658.83 BUR.M (1).

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34.
Advertising sales and promotion management / S.A.Vhunawalla

by Chunawalla,s.a.

Material type: Text Text Language: English Publisher: Hyderabad ; Himalaya publishing House, 2002Availability: Items available for loan: Call number: 659.1 CHU (2).

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35.
Strategic Marketing : creating competitive advantage / Douglas West, John Ford, and Essam Ibrahim.

by West, Douglas C | Ford, John B, 1949- | Ibrahim, Essam.

Edition: 2nd ed.Material type: Text Text Language: English Publisher: Oxford ; New York : Oxford University Press, 2010Online access: Click here to access online Availability: Items available for loan: Call number: 658.8 WES.S (5).

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36.
Marketing management : text and cases : Indian context / Tapan K. Panda

by Panda, tapan k.

Edition: 2nd ed.Material type: Text Text Language: English Publisher: New Delhi : Excel Books, 2008Availability: Items available for loan: (3).

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37.
Marketing research / G.C. Beri.

by Beri, g. c.

Edition: 4th ed.Material type: Text Text Language: English Publisher: New Delhi : Tata McGraw-Hill, ©2008Availability: Items available for loan: Call number: 658.83 BER (2).

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38.
Marketing management strategies / O.C. Ferrell, Michael D. Hartline.

by Ferrell, O. C | Hartline, Michael D.

Edition: 5th ed.Material type: Text Text Language: English Publisher: Australia ; India : South-Western, Cengage Learning, 2011Availability: Items available for loan: Call number: 658.8 FER (23). Checked out (1).

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39.
Consumer behaviour : insights from Indian market (with CD-ROM) / Ramanuj Majumdar

by Majumdar, ramanuj.

Material type: Text Text Language: English Publisher: New Delhi : PHI Learning, 2010Availability: Items available for loan: Call number: 658.8 MAJ.C (9). Checked out (1).

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40.
Online marketing : a customer-led approach / Richard Gay, Alan Charlesworth, Rita Esen.

by Gay, richard | Charlesworth, Alan, 1956- | Esen, Rita.

Material type: Text Text Language: English Publisher: Oxford ; New York : Oxford University Press, 2007Availability: Items available for loan: Call number: 658.8 GAY (56).

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