Marketing strategy : A decision-focused approach / Orville C. Walker, Jr., John W. Mullins.
Material type: TextPublisher: New Delhi : McGraw-Hill/Irwin, ©2011Edition: 7th edDescription: Online resourceISBN: 9781266985249Subject(s): Marketing -- -- Management | Marketing | Strategic planningDDC classification: 658.802 Online resources: Click here to access onlineItem type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
e-Books | Institute of Public Enterprise, Library | 658.802 WAL (Browse shelf) | Available | EB28 |
There are no comments on this title.