Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack.
Material type: TextPublisher: Chennai : Pearson Education Limited, 2018Description: Online resourceISBN: 9781292222752Subject(s): Communication in marketing | Sales promotion | AdvertisingDDC classification: 659.1 Online resources: Click here to access onlineItem type | Current location | Call number | Status | Date due | Barcode |
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e-Books | Institute of Public Enterprise, Library | 659.1 CLO (Browse shelf) | Available | EB35 |
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