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Online Public Access Catalogue

Your search returned 4 results.

1.
Strategic Brand Management : creating and sustaining brand equity long term / Jean-Noël Kapferer.

by Kapferer, Jean-Noël.

Edition: 2nd ed.Material type: Text Text Language: English Publisher: New Delhi : Kogan Page, 2000Availability: Items available for loan: Call number: 658.8 KAP (5).

2.
Retailization : brand survival in the age of retailer power / Lars Thomassen, Keith Lincoln, & Anthony Aconis.

by Thomassen, Lars | Lincoln, Keith | Aconis, Anthony.

Material type: Text Text Publisher: London ; Philadelphia : Kogan Page, 2006Online access: Click here to access online | Click here to access online | Click here to access online Availability: Items available for loan: Call number: 658.87 THO (1).

3.
Retailization : brand survival in the age of retailer power / Lars Thomassen, Keith Lincoln, & Anthony Aconis.

by Thomassen, Lars | Lincoln, Keith | Aconis, Anthony.

Material type: Text Text Publisher: London ; Philadelphia : Kogan Page, 2006Online access: Click here to access online | Click here to access online | Click here to access online Availability: Items available for loan: Call number: 658.8'7 THO.R (1).

4.
How to Succeed at Retail : winning case studies and stratgies for retailers and brands / Keith Lincoln and Lars Thomassen.

by Lincoln, Keith | Thomassen, Lars.

Material type: Text Text Language: English Publisher: Philadelphia : Kogan Page Limited, c2009Availability: Items available for loan: Call number: 658.85 LIN (1).