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Retailization : brand survival in the age of retailer power / Lars Thomassen, Keith Lincoln, & Anthony Aconis.

TextPublisher: London ; Philadelphia : Kogan Page, 2006Description: xviii, 221 p. : illISBN: 0749446897; 9780749446895Subject(s): Retail trade | Brand name productsDDC classification: 658.87 Online resources: Click here to access online | Click here to access online | Click here to access online

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Item type	Current location	Call number	Status	Date due	Barcode
Books	Institute of Public Enterprise, Library S Campus	658.87 THO (Browse shelf)	Available		34062

Includes bibliographical references (p. [199]-209) and index.

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