Marketing management/ Priyanka Goel.
Material type: TextLanguage: English Publication details: Delhi: Atlantic, 2019.Description: viii, 278 pages; illu; 22 cmISBN:- 9788126918621
- 658.8 GOE
Contents:
1. Introduction to marketing
2. Consumer Behavior
3.Costemer oriented business
4.Marketing planning
5.Marketing research
6. The product concept
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Institute of Public Enterprise, Library S Campus | 658.8 GOE (Browse shelf(Opens below)) | Available | 48121 |
1. Introduction to marketing
2. Consumer Behavior
3.Costemer oriented business
4.Marketing planning
5.Marketing research
6. The product concept
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