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Online Public Access Catalogue

Your search returned 623 results.

441.
Marketable surplus and market dependence : a study of a millet region / by M.V. Nadkarni

by Nadkarni, M.V.

Material type: Text Text Language: English Publisher: New Delhi : Allied Publishers , 1980Availability: Items available for loan: Call number: 381.413 NAD (1).

442.
Marketing management / Rajan Saxena

by Saxena, Rajan.

Edition: 5th ed.Material type: Text Text Language: English Publisher: New Delhi : Tata McGraw-Hill, ©2016Availability: No items available : Lost (1).

443.
Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch

by Belch, George E | Belch, Michael A.

Edition: 9th ed.Material type: Text Text Publisher: New Delhi : McGraw-Hill Publications ; 2019Online access: Click here to access online Availability: Items available for loan: Call number: 659.1 BEL (1).

444.
Business Marketing : Text and case / Krishna K. Havaldar

by Havaldar, Krishna K.

Edition: 4th ed.Material type: Text Text Publisher: New Delhi: Tata McGraw-Hill, 2010Online access: Click here to access online Availability: Items available for loan: Call number: 658.8 HAV (1).

445.
Capital Markets / S. Gurusamy

by Gurusamy, S.

Edition: 2nd ed.Material type: Text Text Language: English Publisher: New Delhi : Tata McGraw-Hill, 2010Online access: Click here to access online Availability: Items available for loan: Call number: 332.04150 GUR (1).

446.
Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson.

by Peter, J. Paul | Olson, Jerry C.

Edition: 9th ed.Material type: Text Text Publisher: New Delhi : Irwin, 2010Availability: Items available for loan: Call number: 658.8342 PET (1).

447.
Marketing research : In a digital information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.

by Hair, Joseph F., Jr, 1944- | Bush, Robert P | Ortinau, David J.

Edition: 4th ed.Material type: Text Text Publisher: Boston : McGraw-Hill Irwin, ©2009Online access: Click here to access online Availability: Items available for loan: Call number: 658.83 HAI (1).

448.
Marketing strategy : A decision-focused approach / Orville C. Walker, Jr., John W. Mullins.

by Walker, Orville C | Mullins, John W.

Edition: 7th ed.Material type: Text Text Publisher: New Delhi : McGraw-Hill/Irwin, ©2011Online access: Click here to access online Availability: Items available for loan: Call number: 658.802 WAL (1).

449.
Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack.

by Clow, Kenneth E | Baack, Donald.

Material type: Text Text Publisher: Chennai : Pearson Education Limited, 2018Online access: Click here to access online Availability: Items available for loan: Call number: 659.1 CLO (1).

450.
Marketing research : An applied orientation / Naresh K. Malhotra, Satyabhusan Dash.

by Malhotra, Naresh K | Dash, Satyabhusan.

Edition: 7th Rev. ed.Material type: Text Text Publisher: India : Pearson India Education Services, 2019Online access: Click here to access online Availability: Items available for loan: Call number: 658.83 MAL (1).

451.
Supply chain management : Strategy, planning, and operation / Sunil Chopra, Dharam Vir Kalra

by Chopra, Sunil | Kalra, Dharam Vir.

Edition: 7th ed.Material type: Text Text Publisher: Chennai : Pearson India Education Service, 2018Online access: Click here to access online Availability: Items available for loan: Call number: 658.7 CHO (1).

452.
Global marketing / Warren J. Keegan, Mark C. Green.

by Keegan, Warren J | Green, Mark C.

Edition: 9th ed.Material type: Text Text Publisher: Chennai : Pearson India Education Service, 2017Online access: Click here to access online Availability: Items available for loan: Call number: 658.84 KEE (1).

453.
Rural marketing : text and cases / C. Gopala Krishna, Lalitha Ramakrishnan

by Gopala Krishna, C | Ramakrishnan, Lalitha.

Edition: 2nd ed.Material type: Text Text Publisher: Chennai : Pearson India Education Service, 2011Online access: Click here to access online Availability: Items available for loan: Call number: 381.0954 GOP (1).

454.
International marketing / Michael R. Czinkota, Ilkka A. Ronkainen.

by Czinkota, Michael R | Ronkainen, Ilkka A.

Edition: 10th ed.Material type: Text Text Language: English Publisher: London: Fort Worth : Dryden Press, 2019Availability: Items available for loan: Call number: 658.84 CZI (1). Checked out (1).

455.
Principles of markeing / Charles W. Lamb etal.

by Lamb,Charles W | Joseph F. Hair, jr | Dheeraj Sharma | Carl McDaniel.

Edition: 2nd ed.Material type: Text Text Language: English Publisher: Soth Western: Cengage Learning, 2018Availability: Items available for loan: Call number: 658.8 LAM (1). Checked out (1).

456.
Marketing management : Indian context, global perspective / V. S. Ramaswamy, S. Namakumari,

by Ramaswamy, V. S | Namakumari, S.

Edition: Sixth Edition.Material type: Text Text Language: English Publisher: New Delhi : Sage Publications, 2018Availability: Items available for loan: Call number: 658.8 RAM (3). Checked out (2).

457.
Marketing management / Rajan Saxena.

by Saxena, Rajan.

Edition: 6th ed.Material type: Text Text Language: English Publisher: New Delhi : Tata McGraw-Hill, 2020Availability: Items available for loan: Call number: 658.8 SAX (2). Checked out (2).

458.
Social media marketing : a strategic approach / Melissa S. Barker, Donald I. Barker, Nicholas F. Bormann, Krista E. Neher

by Barker, Melissa S | Barker, Donald I | Bormann, Nicholas F | Neher, Krista E.

Material type: Text Text Language: English Publisher: New Delhi ; Cengage Learning. 2013Availability: Items available for loan: Call number: 658.872 BAR (4).

459.
Influence : How social media influencers are shaping our digital future / Sara McCorquodale.

by McCorquodale, Sara.

Material type: Text Text Language: English Publisher: London ; New York : Bloomsbury Business, 2020Availability: Items available for loan: Call number: 658.872019 McC (1).

460.
Co-creating brands : Brand management from a co-creative perspective / Nicholas Ind & Holger J. Schmidt.

by Ind, Nicholas | Schmidt, Holger.

Material type: Text Text Language: English Publisher: London : Bloomsbury Business, 2019Other title: Brand management from a co-creative perspective.Availability: Items available for loan: Call number: 658.827 IND (1).