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Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack.

By: Clow, Kenneth EContributor(s): Baack, DonaldMaterial type: Text

TextPublisher: Chennai : Pearson Education Limited, 2018Description: Online resourceISBN: 9781292222752Subject(s): Communication in marketing | Sales promotion | AdvertisingDDC classification: 659.1 Online resources: Click here to access online

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Item type	Current location	Call number	Status	Date due	Barcode
e-Books	Institute of Public Enterprise, Library	659.1 CLO (Browse shelf)	Available		EB35

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