Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz, Jayanta Chatterjee

By:

Lovelock, christopher h

Contributor(s):

Material type: Text

TextLanguage: English Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2018.Edition: 6th, 7th & 8th edDescription: xxii, 817 p. : ill. ; 29 cmISBN:

9789332587687
9780131875524 (alk. paper)

Subject(s):

DDC classification:

658.8 LOV

Online resources:

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	Institute of Public Enterprise, Library S Campus		658.8 LOV (Browse shelf(Opens below))	Available	42036
Books	Institute of Public Enterprise, Library S Campus		658.8 LOV (Browse shelf(Opens below))	Available	42045
Books	Institute of Public Enterprise, Library S Campus		658.8 LOV (Browse shelf(Opens below))	Available	42044
Books	Institute of Public Enterprise, Library S Campus		658.8 LOV (Browse shelf(Opens below))	Available	42043
Books	Institute of Public Enterprise, Library S Campus		658.8 LOV (Browse shelf(Opens below))	Available	42042
Books	Institute of Public Enterprise, Library S Campus		658.8 LOV (Browse shelf(Opens below))	Available	42041
Books	Institute of Public Enterprise, Library			Available	42040
Books	Institute of Public Enterprise, Library S Campus	Reference	658.8 LOV (Browse shelf(Opens below))	Available	42039
Books	Institute of Public Enterprise, Library S Campus		658.8 LOV (Browse shelf(Opens below))	Available	42038
Books	Institute of Public Enterprise, Library S Campus		658.8 LOV (Browse shelf(Opens below))	Available	42037
Books	Institute of Public Enterprise, Library S Campus		658.8 LOV (Browse shelf(Opens below))	Available	42035
Books	Institute of Public Enterprise, Library S Campus		658.8 LOV (Browse shelf(Opens below))	Available	42034
Books	Institute of Public Enterprise, Library S Campus		658.8 LOV (Browse shelf(Opens below))	Available	39354
Books	Institute of Public Enterprise, Library S Campus		658.8 LOV (Browse shelf(Opens below))	Available	39353
Books	Institute of Public Enterprise, Library S Campus		658.8 LOV (Browse shelf(Opens below))	Available	39352
Books	Institute of Public Enterprise, Library S Campus		658.8 LOV (Browse shelf(Opens below))	Available	39351
Books	Institute of Public Enterprise, Library S Campus		658.8 LOV (Browse shelf(Opens below))	Available	39040
Books	Institute of Public Enterprise, Library S Campus		658.8 LOV (Browse shelf(Opens below))	Available	38789
Books	Institute of Public Enterprise, Library			Available	30307

Includes bibliographical references and indexes.

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Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz, Jayanta Chatterjee

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