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Marketing management a south Asian perspective / Philip Kotler, Kevin Lane Keller, Abraham Koshy, Mithileshwar Jha

By: Kotler, PhilipContributor(s): Keller, Kevin Lane | Koshy, Abraham | Jha, MithileshwarMaterial type: TextTextLanguage: English Publisher: New Delhi Pearson 2009Edition: 13th edDescription: 647pISBN: 978-81-317-1683-0Subject(s): Internet marketing | Marketing -- Management | Consumer behavior | MarketingDDC classification: 658.8
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Item type Current location Call number Status Date due Barcode
Books Institute of Public Enterprise, Library
O U Campus
658.8 KOT (Browse shelf) Available 38484
Books Institute of Public Enterprise, Library
Available 38482
Books Institute of Public Enterprise, Library
Available 38483

Includes index

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