Marketing Research / A. Parasuraman, Dhruv Grewal, R. Krishnan.

By:

Parasuraman, A

Contributor(s):

Grewal, Dhruv
Krishnan, R

Material type: Text

TextLanguage: English Publication details: New Delhi : Biztantra , c2004.Edition: First Indian AdaptationDescription: xxi, 643 p. : ill. (some col.)ISBN:

81-7722-514-6

Subject(s):

Marketing research

DDC classification:

658.83 PAR.M

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Institute of Public Enterprise, Library S Campus	658.83 PAR.M (Browse shelf(Opens below))	Available		36023

Includes bibliographical references and indexes.

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