Marketing Research /
Parasuraman, A.
Marketing Research / A. Parasuraman, Dhruv Grewal, R. Krishnan. - First Indian Adaptation. - New Delhi : Biztantra , c2004. - xxi, 643 p. : ill. (some col.) ;
Includes bibliographical references and indexes.
81-7722-514-6
Marketing research.
658.83 / PAR.M
Marketing Research / A. Parasuraman, Dhruv Grewal, R. Krishnan. - First Indian Adaptation. - New Delhi : Biztantra , c2004. - xxi, 643 p. : ill. (some col.) ;
Includes bibliographical references and indexes.
81-7722-514-6
Marketing research.
658.83 / PAR.M