Principles of Marketing / Philip Kotler, Gary Armstrong.

By:

Kotler, Philip

Contributor(s):

Armstrong, Gary

Material type: Text

TextLanguage: English Publication details: Upper Saddle River, N.J. : Prentice Hall, c2001.Edition: 9th edDescription: xxxi, 785, [53] p. : col. ill. ; 28 cm. + 1 computer optical disc (4 3/4 in.)ISBN:

8120318390

Subject(s):

Marketing

DDC classification:

658.8 KOT

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Holdings
Item type	Current library	Call number	Vol info	Status	Barcode
Books	Institute of Public Enterprise, Library			Available	19882
Books	Institute of Public Enterprise, Library S Campus	658.8 KOT (Browse shelf(Opens below))		Available	30152
Books	Institute of Public Enterprise, Library S Campus	658.8 KOT (Browse shelf(Opens below))	1.1	Available	019877

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Includes bibliographical references and indexes.

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