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	1.	Customer Satisfaction is Worthless, Customer Loyalty is Priceless : how to make customers love you, keep them coming back and tell everyone they know / by Jeffrey Gitomer. by Gitomer, Jeffrey H Material type: Text Publication details: Austin, Tex. : Bard Press, c1998 Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.8'12 GIT.C. Place hold Add to cart (remove)
	2.	Doing e-Business strategies for thriving in an electronic market place / David Taylor [and] Alyse D. Terhune by Taylor, David Terhune, Alyse D Material type: Text Publication details: New York : John Wiley , 2001 Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 1.64404 TAY.D. Place hold Add to cart (remove)
	3.	The Ultimate CRM Handbook : strategies and concepts for building enduring customer loyalty and profitability / edited by John G. Freeland by Freeland, John G Material type: Text Language: English Publication details: New York, N.Y. : McGraw-Hill, c2003 Other title: CRM handbook Online resources: Click here to access online Click here to access online Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.812. Place hold Add to cart (remove)
	4.	Managing the Customer Experience : turning customers into advocates / Shaun Smith & Joe Wheeler. by Smith, Shaun Wheeler, Joe Material type: Text Language: English Publication details: London : Boston, MA. Financial Times Prentice Hall ; Pearson Custom Publishing, 2002 Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.812 SMI. Place hold Add to cart (remove)
	5.	Building customer loyalty perspectives and applications / ed. by Shyam sunder Khabhammettu by Le Magnus UNI ed. by Khabhammettu, Shyam sunder Material type: Text Language: English Publication details: Hyderabad : LE Univ, 2005 Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.8 KAM. Place hold Add to cart (remove)
	6.	Winning on purpose : the unbeatable strategy of loving customers / Fred Reichheld with Darci Darnell and Maureen Burns, Bain & Company, Inc. by Reichheld, Frederick F Darnell, Darci Burns, Maureen Material type: Text Publication details: Boston, MA : Harvard Business Review Press, [2021] Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.812 REI. Lists: New Arrivals - March 1st to 31st 2023. Place hold Add to cart (remove)

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