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1.
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Retailing : an introduction / Roger Cox and Paul Brittain. by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New Delhi : Pearson Education Limited., 2004
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.85 COX.

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2.
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Integrated advertising, promotion & marketing communications / Kenneth E. Clow, Donald Baack. by
Material type: Text Text
Publication details: Chennai : Pearson Education Limited, 2018
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Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 659.1 CLO.

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3.
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Foundations of finance / Arthur J Keown; John D Martin; J William Petty by
Edition: 9th ed.
Material type: Text Text
Language: English
Publication details: Chennai : Pearson Education Limited, 2016
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.15 KEO.

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4.
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International finance : theory & policy / Paul R Krugman; Maurice Obstfeld; Marc J Melitz by
Edition: 11th ed., global edition
Material type: Text Text
Publication details: New Delhi : Pearson Education Limited, ©2018
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 332.042 KRU.

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5.
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Business communication today / Courtland L. Bovée, Joha V. Thill and Roshan Lal Raina by
Material type: Text Text
Publication details: India ; Pearson Education Limited, 2021
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.45 BOV.
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6.
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Marketing research/ Alvin C. Burns, Ann Veeck, and Ronald F. Bush by
Edition: 8th ed.
Material type: Text Text
Publication details: Pearson Education Limited : New Delhi, 2017
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.83 BUR.
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7.
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Financial management : principles and applications / Sheridan Titman, Arthur J. Keown, John D. Martin by Series: Pearson series in finance
Material type: Text Text
Publication details: Harlow, United Kingdom: Pearson Education Limited, 2018
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.15 TIT.
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8.
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Fundamentals of investing, global edition / Scott B. Smart, Lawrence J. Gitman, Michael D. Joehnk by
Edition: 13th ed.
Material type: Text Text
Publication details: United Kingdom: Pearson Education Limited, Harlow, 2016
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 332.6 SMA.
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9.
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Essentials of operations management / Nigel Slack, Alistair Brandon-Jones, Robert Johnston. by
Material type: Text Text
Publication details: London, UK: Pearson Education Limited, 2014
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 658.5 SLA.

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10.
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Social psychology / Nyla R. Branscombe, Robert A. Baron, Preeti Kapur by
Edition: 14th ed.
Material type: Text Text
Language: English
Publication details: Harlow, England, Pearson Education Limited, c2017
Availability: Items available for loan: Institute of Public Enterprise, Library (1)Call number: 302 BRA.
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