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Online Public Access Catalogue

Your search returned 3 results.

1.
R for Marketing Research and Analytics / Chris Chapman.

by Chapman, Chris | Chapman, Chris | Feit, Elea McDonnell.

Edition: 1st & 2nd ed.Material type: Text Text Language: English Publisher: Cham Heidelberg : Springer, 2015 & 2019Online access: Click here to access online | Click here to access online | Click here to access online Availability: Items available for loan: Call number: 658.83 CHA.R (3).

2.
Marketing metrics : the definitive guide to measuring marketing performance / Paul W. Farris(etal)

by Bendle, Neil T.

Edition: 3rd ed.Material type: Text Text Publisher: Chennai: Pearson india education service, 2010Online access: Click here to access online Availability: Items available for loan: Call number: 658.83 BEN (1).

3.
Marketing metrics : the definitive guide to measuring marketing performance / Neil T. Bendle, Paul W. Farris, Phillip E. Pfeifer and David J. Reibstein.

by Bendle, Neil T | Farris, Paul W | Pfeifer, Phillip E | Reibstein, David J.

Material type: Text Text Language: English Publisher: New Delhi : Pearson Education, Inc., 2016Availability: Items available for loan: Call number: 658.83 BEN (1).