Marketing management : analysis, planning, and control / Philip Kotler.
Material type:
TextLanguage: English Series: The Prentice-Hall series in marketingPublisher: New Delhi : Prentice-Hall, 1984. 1983Edition: 5th, 4th, 3rd edDescription: xxi, 792 p. : ill. ; 25 cm; xi, 722p.: ill; 22cm; xi, 529p ill; 23cmISBN: 0876923546; 0876920539Subject(s): Marketing -- ManagementDDC classification: 658.8
| Item type | Current location | Call number | Vol info | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Books | Institute of Public Enterprise, Library S Campus | 658.8 KOT (Browse shelf) | 1.1 | Available | 008154 | |
| Books | Institute of Public Enterprise, Library O U Campus | 658.8 KOT (Browse shelf) | 1.1 | Available | 003296 | |
| Books | Institute of Public Enterprise, Library | 1.1 | Available | 004520 | ||
| Books | Institute of Public Enterprise, Library | 1.1 | Available | 005417 | ||
| Books | Institute of Public Enterprise, Library O U Campus | 658.8 KOT (Browse shelf) | 1.1 | Available | 005700 | |
| Books | Institute of Public Enterprise, Library O U Campus | 658.8 KOT (Browse shelf) | 1.1 | Available | 013184 |
Includes bibliographical references and indexes.
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