Global marketing management / Warren J. Keegan, Green, Mark C., and Naval K. Bhargava
Material type:
TextLanguage: English Publisher: Upper Saddle River, N.J. : Prentice-Hall, 2002; New Delhi: Prentice-Hall, 1995Edition: 7th, 5th edDescription: xxv, 670 p. : ill. ; 27 cm; xix, 828p ill; 23cmISBN: 9788177580082; 8120309596Subject(s): Export marketing -- Management | Export marketing -- Management -- Case studiesDDC classification: 658.848
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Books | Institute of Public Enterprise, Library S Campus | 658.8 KEE (Browse shelf) | Available | 41698 | |
| Books | Institute of Public Enterprise, Library S Campus | 658.8 KEE (Browse shelf) | Available | 41699 | |
| Books | Institute of Public Enterprise, Library S Campus | 658.8 KEE (Browse shelf) | Available | 35803 | |
| Books | Institute of Public Enterprise, Library S Campus | 658.8 KEE (Browse shelf) | Available | 35804 | |
| Books | Institute of Public Enterprise, Library S Campus | 658.8 KEE (Browse shelf) | Available | 35805 | |
| Books | Institute of Public Enterprise, Library O U Campus | 658.848 KEE (Browse shelf) | Available | 022414 |
Includes bibliographical references and index.
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