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Global marketing management / (Record no. 6682)

000 -LEADER
fixed length control field 00784cam a22002414a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9788177580082
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 8120309596
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848
Item number KEE
100 1# - MAIN ENTRY--AUTHOR NAME
Author name Keegan, warren j.
245 10 - TITLE STATEMENT
Title Global marketing management /
Statement of responsibility, etc Warren J. Keegan, Green, Mark C., and Naval K. Bhargava
250 ## - EDITION STATEMENT
Edition statement 7th, 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Upper Saddle River, N.J. :
Name of publisher Prentice-Hall,
Year of publication 2002.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Delhi:
Name of publisher Prentice-Hall,
Year of publication 1995.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xxv, 670 p. :
Other physical details ill. ;
Dimensions 27 cm.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xix, 828p
Other physical details ill;
Dimensions 23cm
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Export marketing
General subdivision Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Export marketing
General subdivision Management
Form subdivision Case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Author 2/ Editor Bhargava, Naval K.
700 1# - ADDED ENTRY--PERSONAL NAME
Author 2/ Editor Green, Mark C.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Full call number Accession Number Price effective from Koha item type Bill Date Source of acquisition
          Institute of Public Enterprise, Library Institute of Public Enterprise, Library S Campus 09/17/2010 658.8 KEE 35803 06/08/2020 Books    
          Institute of Public Enterprise, Library Institute of Public Enterprise, Library S Campus 09/17/2010 658.8 KEE 35804 06/08/2020 Books    
          Institute of Public Enterprise, Library Institute of Public Enterprise, Library S Campus 09/17/2010 658.8 KEE 35805 06/08/2020 Books    
          Institute of Public Enterprise, Library Institute of Public Enterprise, Library S Campus 02/14/2017 658.8 KEE 41698 06/08/2020 Books 2017-02-14  
          Institute of Public Enterprise, Library Institute of Public Enterprise, Library S Campus 02/14/2017 658.8 KEE 41699 06/08/2020 Books 2017-02-14  
          Institute of Public Enterprise, Library Institute of Public Enterprise, Library O U Campus 10/24/2006 658.848 KEE 022414 06/08/2020 Books 1996-04-07 Himalaya Book Distributors