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Online Public Access Catalogue

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1.
Global Marketing : Foreign Entry, Local Marketing & Global Management / Johny K. Johansson.

by Johansson, Johny K.

Edition: 4th ed.Material type: Text Text Language: English Publisher: Boston : McGraw-Hill Irwin, c2006Online access: Click here to access online | Click here to access online Availability: Items available for loan: Call number: 658.84 JOH (2). Checked out (1).

2.
Marketing management : text and cases / Rajiv Lal, John A. Quelch, V. Kasturi Rangan.

by Lal, Rajiv | Quelch, John A | Rangan, V. Kasturi.

Edition: [1st ed.]Material type: Text Text Language: English Publisher: New York, N.Y. : McGraw-Hill/Irwin, c2005Online access: Click here to access online | Click here to access online Availability: Items available for loan: Call number: 658.8 LAL (1).

3.
Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker

by Mullins, John W | Walker, Orville C.

Material type: Text Text Language: English Publisher: New Delhi : McGraw-Hill, 2005Availability: Items available for loan: Call number: 658.8 MUL (1).