Advertising management: concepts and cases / Manendra Mohan
Material type:
TextLanguage: English Publisher: New Delhi Tata McGraw-Hill Publishing Co.Ltd. 1990Description: xi,418p ill; 23cmSubject(s): AdvertisingDDC classification: 659.1
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Books | Institute of Public Enterprise, Library O U Campus | 659.1 MAN (Browse shelf) | Available | 015671 |
Includes Bibliographical references and index
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