IPE Libraray Catalogue Hyderabad catalog › Results of search for 'au:"McDonald, Malcolm."'

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	1.	Creating Powerful Brands in Consumer, Service, and Industrial Markets / Leslie de Chernatony and Malcolm McDonald. by De Chernatony, Leslie, 1953- \| McDonald, Malcolm \| De Chernatony, Leslie, 1953-. Edition: 2nd ed.Material type: Text Language: English Publisher: Oxford ; Boston : Butterworth-Heinemann, 1998Online access: Click here to access online \| Click here to access online Availability: Items available for loan: Call number: 658.8'27 CHE.C (1). Place hold Add to cart (remove)
	2.	No cover image available Marketing plans: how to prepare them, how to use them by Mcdonald,malcolm h b. Material type: Text; Format: print ; Literary form: Not fiction Publisher: London Heinemann 1984Availability: Items available for loan: (1). Place hold Add to cart (remove)