The encyclopaedic dictionary of marketing / Kaleem Mohammed Khan, Mohammed Naved Khan.

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Material type: Text

TextLanguage: English Publication details: New Delhi : Response Books, 2006.Description: 352 pages : illustrations ; 25 cmISBN:

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Machine derived contents note: Contents -- Preface -- Entries A Through Z -- Resources -- About the Authors.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Institute of Public Enterprise, Library S Campus	658.8 KHA (Browse shelf(Opens below))	Available		33852

Machine derived contents note: Contents --
Preface --
Entries A Through Z --
Resources --
About the Authors.

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