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Foundations of Advertising Theory & Practice / S.A.Chunawalla,K.C.Sethia.

By: Chunawalla,S.AContributor(s): Sethia,K.CMaterial type: Text

TextPublisher: Mumbai : Himalaya Publishing House, 1999Description: xvi,835 p. : illISBN: 8174935509Subject(s): AdvertisingDDC classification: 659.1

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Item type	Current location	Call number	Status	Date due	Barcode
Books	Institute of Public Enterprise, Library S Campus	659.1 CHU.F (Browse shelf)	Available		38931

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Previous	659.1 CHU.A Foundations of advertising theory & practice /	659.1 CHU.A First Steps in Advertising and Sales Promotion /	659.1 CHU.A Foundations of Advertising Theory and Practice /	659.1 CHU.F Foundations of Advertising Theory & Practice /	659.1 CHU.F Foundations of Advertising Theory & Practice /	659.1 CLO Integrated advertising, promotion & marketing communications /	659.1 GUP.A Advertising Principles and Practice : (with 17 recent Indian case studies)/	Next

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