Online Public Access Catalogue

Advertising Principles and Practice : (with 17 recent Indian case studies)/ Ruchi Gupta

By: Gupta,RuchiMaterial type: TextTextLanguage: English Publisher: New Delhi : S.Chand & company Ltd, 2012Description: xi,402 p. : ill. (some col.)ISBN: 81-219-4001-X; 9788121940016Subject(s): AdvertisingDDC classification: 659.1
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Item type Current location Call number Status Date due Barcode
Books Institute of Public Enterprise, Library
S Campus
659.1 GUP.A (Browse shelf) Available 38768

Includes bibliographies and index.

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