Case studies on new age marketing / edited by Nusrath Jahan Maldar
Material type: TextLanguage: English Publisher: Hyderabad ICFAI 2008Description: ix, 382p. illustrationsISBN: 9788131404898Subject(s): Branding (Marketing) -- Case studies | Branding (Marketing) -- Case studies. -- India | Branding (Marketing)DDC classification: 001.432Item type | Current location | Call number | Status | Date due | Barcode |
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Books | Institute of Public Enterprise, Library S Campus | 001.432 ICF (Browse shelf) | Available | 35062 |
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001.432 ICF Case studies on MNCs in China / | 001.432 ICF Case studies on MNCs in China / | 001.432 ICF Case studies on MNCs in India : the competitive strategies / | 001.432 ICF Case studies on new age marketing / | 001.432 ICF Case studies on oil industry / | 001.432 ICF Case studies on health care services : trends and practices / | 001.432 ICF Case studies on outsourcing trends. Vol. 1 / |
Includes statistical tables.
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