ABC's of relationship selling / Charles M. Futrell.
Material type: TextLanguage: English Series: The Irwin/McGraw-Hill series in marketingPublisher: Boston : Irwin/McGraw-Hill, c2000Edition: 6th edDescription: xviii, 412 p. : ill. ; 1 computer laser optical disc (4 3/4 in.)ISBN: 0072297271 (paperbound)Subject(s): SellingDDC classification: 658.85 Online resources: Click here to access online | Click here to access onlineItem type | Current location | Call number | Status | Date due | Barcode |
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Books | Institute of Public Enterprise, Library S Campus | 658.85 FUT.A (Browse shelf) | Available | 34146 |
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658.85 ELL.R Retail Building Techniques : effective prodcedures for sourcing and planning a winning product range / | 658.85 FER.P Principles of Retailing / | 658.85 FLE.G A Guide to Retail Management : advice retail operations, customer services and the sales team / | 658.85 FUT.A ABC's of relationship selling / | 658.85 GIL.R Retail Marketing Management / | 658.85 GUN.R Retailing / | 658.85 GUP.P Retail Managment : an Indian perspectives text & cases / |
"Fortrell student success CD-ROM enclosed ... includes an interactive student tutorial which highlights the key concepts addressed in the text"--P. [4] of cover.
Includes bibliographical references and index.
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