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Understanding the Consumer / Isabelle Szmigin.
Material type:
TextPublication details: London ; Thousand Oaks : Sage Publications, 2003.Description: 202 p. : illISBN: - 8178293323
- 9788178293325
- 658.8 SZM.U
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Books | Institute of Public Enterprise, Library S Campus | 658.8 SZM.U (Browse shelf(Opens below)) | Available | 31396 |
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| 658.8 SWA.V Visual merchandising / | 658.8 SWA.V Visual merchandising / | 658.8 SWA.V Visual merchandising / | 658.8 SZM.U Understanding the Consumer / | 658.8 TAY.S Supply Chains : A Managers guide / | 658.8 TEC.C Competing globally / | 658.8 TEC.M Marketing zeroing in on the customer / |
Includes bibliographical references (p. 188-197) and index.
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