Strategic Marketing : creating competitive advantage / Douglas West, John Ford, and Essam Ibrahim.

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Material type: Text

TextLanguage: English Publication details: Oxford ; New York : Oxford University Press, 2010.Edition: 2nd edDescription: xxvi, 585 p. : col. ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	Institute of Public Enterprise, Library S Campus	658.8 WES.S (Browse shelf(Opens below))	Available	38748
Books	Institute of Public Enterprise, Library S Campus	658.8 WES (Browse shelf(Opens below))	Available	38746
Books	Institute of Public Enterprise, Library S Campus	658.8 WES (Browse shelf(Opens below))	Available	38747
Books	Institute of Public Enterprise, Library S Campus	658.8 WES (Browse shelf(Opens below))	Available	35455
Books	Institute of Public Enterprise, Library S Campus	658.8 WES (Browse shelf(Opens below))	Available	35452

Includes bibliographical references and index.

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