Brand fusion : purpose-driven brand strategy / Terry Smith, Tom Williams.

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Material type: Text

TextPublication details: Berlin : De Gruyter, 2022Description: x, 611 pages : color illustrations ; 25 cmISBN:

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List(s) this item appears in: New Arrivals - July 1st to 31st 2023

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Institute of Public Enterprise, Library S Campus	658.8 SMI (Browse shelf(Opens below))	Available (Restricted Access)		47622

Includes bibliographical references and index.

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