Business Marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr.

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TextLanguage: English Series: McGraw-Hill/Irwin series in marketingPublication details: New Delhi : McGraw-Hill, 2008.Edition: 3rd edDescription: xxix, 683 p. : ill., charts ; 26 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Institute of Public Enterprise, Library S Campus	658.8 DWY (Browse shelf(Opens below))	Available		38684

Includes bibliographical references (p. 652-660) and index.

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