Advertising management: concepts and cases / Manendra Mohan

By: Material type: TextTextLanguage: English Publication details: New Delhi Tata McGraw-Hill Publishing Co.Ltd. 1990Description: xi,418p ill; 23cmSubject(s): DDC classification:
  • 659.1 MAN
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Item type Current library Call number Status Date due Barcode
Books Institute of Public Enterprise, Library O U Campus 659.1 MAN (Browse shelf(Opens below)) Available 015671

Includes Bibliographical references and index

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