Online Public Access Catalogue

Advertising management: concepts and cases / Manendra Mohan

By: Mohan, ManendraMaterial type: TextTextLanguage: English Publisher: New Delhi Tata McGraw-Hill Publishing Co.Ltd. 1990Description: xi,418p ill; 23cmSubject(s): AdvertisingDDC classification: 659.1
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Item type Current location Call number Status Date due Barcode
Books Institute of Public Enterprise, Library
O U Campus
659.1 MAN (Browse shelf) Available 015671

Includes Bibliographical references and index

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