Consumer Behaviour in Indian Perspective : (Record no. 7407)

MARC details
000 -LEADER
fixed length control field 00509nam a2200181Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9788183188203
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number SUJ.C
100 ## - MAIN ENTRY--AUTHOR NAME
Author name Nair, Suja R.,
Dates associated with a name 1964-
245 #0 - TITLE STATEMENT
Title Consumer Behaviour in Indian Perspective :
Sub Title texts and cases /
Statement of responsibility, etc Suja R. Nair.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Mumbai :
Name of publisher Himalaya Pub. House,
Year of publication 2007.
300 ## - PHYSICAL DESCRIPTION
Number of Pages 548 p. ;
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes Index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Markets
General subdivision Consumer Research.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Consumer Behaviour
Geographic subdivision India.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject India.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Bill Date Full call number Accession Number Price effective from Koha item type
    Dewey Decimal Classification Damaged   Institute of Public Enterprise, Library Institute of Public Enterprise, Library S Campus 12/19/2014 2014-12-19 658.8 SUJ.C 38935 06/08/2020 Books
    Dewey Decimal Classification Damaged   Institute of Public Enterprise, Library Institute of Public Enterprise, Library S Campus 12/22/2014 2014-12-22 658.8 SUJ.C 38995 06/08/2020 Books

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