Marketing management : (Record no. 651)
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000 -LEADER | |
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fixed length control field | 00470nam a2200157Ia 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 81-203-0877-8 |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Item number | KOT |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Author name | Kotler, Philip |
245 #0 - TITLE STATEMENT | |
Title | Marketing management : |
Sub Title | analysis, planning, implementation and control / |
Statement of responsibility, etc | Philip Kotler. |
250 ## - EDITION STATEMENT | |
Edition statement | 8th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New Delhi : |
Name of publisher | Prentice Hall, |
Year of publication | 1995. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xxix, 801 p. : |
Other physical details | ill. (some col.), col. map ; |
Dimensions | 27 cm. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Subject | Marketing Management |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Source of classification or shelving scheme |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Serial Enumeration / chronology | Accession Number | Price effective from | Koha item type | Full call number |
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Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | 10/24/2006 | Santosh Book enterprise | 1.1 | 022061 | 06/08/2020 | Books | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | 10/24/2006 | Santosh Book enterprise | 1.1 | 022066 | 06/08/2020 | Books | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | 10/24/2006 | Santosh Book enterprise | 1.1 | 022060 | 06/08/2020 | Books | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | 10/24/2006 | Santosh Book enterprise | 1.1 | 022063 | 06/08/2020 | Books | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | 10/24/2006 | Santosh Book enterprise | 1.1 | 022064 | 06/08/2020 | Books | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | 10/24/2006 | Santosh Book enterprise | 1.1 | 022065 | 06/08/2020 | Books | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | S Campus | 10/24/2006 | Santosh Book enterprise | 1.1 | 022067 | 06/08/2020 | Books | 658.8 KOT | |||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | 10/24/2006 | Santosh Book enterprise | 1.1 | 022068 | 06/08/2020 | Books | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | 10/24/2006 | Santosh Book enterprise | 1.1 | 022069 | 06/08/2020 | Books | |||||||
Institute of Public Enterprise, Library | Institute of Public Enterprise, Library | 10/24/2006 | Santosh Book enterprise | 1.1 | 022070 | 06/08/2020 | Books |