Advanced introduction to sustainable competitive advantage in sales /
Chonko, Lawrence B.,
Advanced introduction to sustainable competitive advantage in sales / Sustainable competitive advantage in sales Lawrence B. Chonko, Professor of Marketing, College of Business, University of Texas at Arlington, USA. - Cheltenham, Gloucestershire : Edward Elgar Publishing Limited ; 2021. - ix, 140 pages ; 23 cm.
Includes bibliographical references (pages 127-133) and index.
9781839106491 9781839106514
Selling.
Sales management.
658.85 / CHO
Advanced introduction to sustainable competitive advantage in sales / Sustainable competitive advantage in sales Lawrence B. Chonko, Professor of Marketing, College of Business, University of Texas at Arlington, USA. - Cheltenham, Gloucestershire : Edward Elgar Publishing Limited ; 2021. - ix, 140 pages ; 23 cm.
Includes bibliographical references (pages 127-133) and index.
9781839106491 9781839106514
Selling.
Sales management.
658.85 / CHO
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