Advanced introduction to sustainable competitive advantage in sales / Lawrence B. Chonko, Professor of Marketing, College of Business, University of Texas at Arlington, USA.
By: Chonko, Lawrence B
Material type:
TextPublisher: Cheltenham, Gloucestershire : Edward Elgar Publishing Limited ; 2021Description: ix, 140 pages ; 23 cmISBN: 9781839106491; 9781839106514Other title: Sustainable competitive advantage in salesSubject(s): Selling | Sales managementDDC classification: 658.85
| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Books | Institute of Public Enterprise, Library S Campus | 658.85 CHO (Browse shelf) | Available | 46798 |
Includes bibliographical references (pages 127-133) and index.
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