| 000 | 00452nam a2200157Ia 4500 | ||
|---|---|---|---|
| 999 |
_c8203 _d8203 |
||
| 041 | _aENG | ||
| 082 |
_a659.1 _bLIT |
||
| 100 | _aLittlefield, James E. | ||
| 245 | 0 |
_aAdvertising: mass communication in marketing / _cJames E. Littlefield, C. A. Kirkpatrick |
|
| 260 |
_aBombay _bVakils Feffer and Simons _c1971 |
||
| 300 |
_ax, 544p _bill; _c25cm |
||
| 504 | _aIncludes index | ||
| 650 | _aAdvertising | ||
| 700 | _aKirkpatrick, C. A. | ||
| 942 |
_cBK _2ddc |
||