000 | 00807nam a2200217Ia 4500 | ||
---|---|---|---|
999 |
_c7701 _d7701 |
||
020 | _a9788131529409 | ||
041 | _aENG | ||
082 |
_a658.83 _bBRO |
||
100 | _aBrown, Tom J. | ||
245 | 0 |
_aMarketing Research : _bcustomer insights and managerial action / _cTom J Brown; Tracy A Suter and Gilbert A Churchill |
|
246 | _aBasic marketing research | ||
250 | _a8th ed. | ||
260 |
_aDelhi, India ; _bCengage Learning India Private Limited, _c©2014. |
||
300 |
_axxvi, 478 p. : _billustrations ; |
||
500 | _a"This edition ... for sale in India, Pakistan, Bangladesh, Nepal and Sri Lanka"--Title page verso. Original title: Basic marketing research. | ||
504 | _aIncludes Index. | ||
650 | _aMarketing research. | ||
700 | _aChurchill, Gilbert A. | ||
700 | _aSuter, Tracy A. | ||
942 |
_cBK _2ddc |