000 00509nam a2200181Ia 4500
999 _c7407
_d7407
020 _a9788183188203
041 _aENG
082 _a658.8
_bSUJ.C
100 _aNair, Suja R.,
_d1964-
245 0 _aConsumer Behaviour in Indian Perspective :
_btexts and cases /
_cSuja R. Nair.
260 _aMumbai :
_bHimalaya Pub. House,
_c2007.
300 _a548 p. ;
504 _aIncludes Index.
650 _aMarkets
_xConsumer Research.
650 _aConsumer Behaviour
_zIndia.
650 _a India.
942 _cBK
_2ddc