000			00670cam a22002174a 4500
020			_a0072398841 (hardback)
020			_a0071123121
041			_aENG
082	0	0	_a658.84 _bCAT
100	1		_aCateora, Philip R.
245	1	0	_aInternational Marketing / _cPhilip R. Cateora, John L. Graham.
250			_a11th ed.
260			_aNew York : _bIrwin McGraw-Hill, _cc2002.
300			_axxv, 694 p. : _bill. ; _c29 cm.
440		4	_aThe McGraw-Hill/Irwin series in marketing
504			_aIncludes bibliographical references and indexes.
650		0	_aExport marketing.
650		0	_aInternational business enterprises.
700	1		_aGraham, John L.
942			_2ddc _cBK
999			_c7381 _d7381