000 00438nam a2200157Ia 4500
999 _c6979
_d6979
020 _a9788125942597
041 _aENG
082 _a658.8
_bKUM
100 _aKumar, Arun
245 0 _aMarketing Management :
_bComprehensive Text, Best Practices, Corporate Insights /
_cArun Kumar, N. Meenkshi
250 _a2nd ed.
260 _aNew Delhi :
_bVikas Publishing House,
_c2011.
300 _a942p
700 _aMeenkshi, N.
942 _cBK
_2ddc