000 00467nam a2200169Ia 4500
999 _c6378
_d6378
020 _a81-314-1218-0
041 _aENG
082 _a001.432
_bICF
100 _aICFAI
245 0 _aCase studies in brand management Vol.II /
_cICFAI
260 _aHyderabad
_bICFAI
_c2008
300 _a318p.
_billustrations
500 _aIncludes statistical tables.
504 _aIncludes additional readings & references and index.
650 _aBrand management
942 _cBK
_2ddc