000 00446nam a2200157Ia 4500
999 _c6211
_d6211
041 _aENG
082 _a659.1
_bCHU.A
100 _aChunaealla,S.A.
245 0 _aFoundations of Advertising Theory and Practice /
_cS.A.Chunaealla,K.C.Sethia.
250 _aSeventh Revised edition.
260 _aMumbai ;
_bHimalaya Publishing House,
_c2008.
300 _a744 p. :
_bill. ;
504 _aIncludes Index.
650 _aAdvertising.
942 _cBK
_2ddc